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Nordic Data Sharing Playbook, May 2025

What use cases for data sharing and what type of data to share?

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Data sharing ecosystems should be created around use cases that drive impact across the value chain

A well-defined use case allows the data sharing ecosystem to work in a purposeful and focused manner, efficiently driving real impact and value.

Companies must identify value-driven use cases to guide them on who to include in the ecosystem, what data to share, and how to collaborate.
A use case is a systematic description of a situation in which a product or service is tested in practice and can help to understand the functional requirements
Sitra (2024), Data-driven competitiveness
.
A clear use case sets objectives, engages stakeholders by showing value, and ensures relevant data is shared.

This Playbook focuses on three circularity use cases:

The use cases were selected based on their widespread adoption in the Nordic region
Accenture Research
and their potential to drive business value and enable regulatory compliance.

Digital Product Passports

Digital Product Passports enable seamless sharing product data across the value chain to:
Regulatory compliance: Drive regulatory compliance with Ecodesign for Sustainable Products Regulation (ESPR)
Operational efficiency: Enhance supply chain transparency
Business growth: Develop new services & revenue streams

Resource Efficiency & Recovery

Data sharing of product lifecycle and material composition across the value chain to:
Regulatory compliance: Adhere to regulation on waste management, e.g., Extended Producer Responsibility (EPR)
Operational efficiency: Build resilient supply chains & reduce supply chain risks
Business growth: Generate revenue by selling recycled materials or residual waste

Product Use Extension & As-a-Service Business Models

Data sharing of product and component performance data across the value chain to:
Operational efficiency: Optimize a product’s usage and extend through repairs and remanufacturing
Business growth: Provide upgrades and resale on secondary market

Each use case is enabled by cross-value chain data sharing and offers strong potential, while requiring collaboration to address key challenges

Each use case is enabled by cross-value chain data sharing and offers strong potential, while requiring collaboration to address key challenges

Digital Product Passports explained

Mandated by the EU Eco-design for Sustainable Products Regulation (ESPR), the Digital Product Passport (DPP) aims at providing a complete view of the product to ensure that:
Actors along the value chain can easily access product information relevant to them
Facilitate the verification of product compliance by national authorities
Improve the traceability of products along the value chain and facilitate resource efficiency
DPPs can be introduced as 'Digital Product Labels’ –  a consumer-facing version that highlights key sustainability information, helping guide purchasing decisions through greater transparency.
Typical ecosystem stakeholders
Supplier
Tech Provider
Manufacturer
Reseller
Designer
Mandated by the EU Eco-design for Sustainable Products Regulation (ESPR), the Digital Product Passport (DPP) aims at providing a complete view of the product to ensure that:
Actors along the value chain can easily access product information relevant to them
Facilitate the verification of product compliance by national authorities
Improve the traceability of products along the value chain and facilitate resource efficiency
DPPs can be introduced as 'Digital Product Labels’ –  a consumer-facing version that highlights key sustainability information, helping guide purchasing decisions through greater transparency.
Typical ecosystem stakeholders
Supplier
Tech Provider
Manufacturer
Reseller
Designer
Value Drivers
Regulatory compliance
Regulatory compliance: ESPR mandates that nearly all physical products sold in the EU, excluding food, animal feed, and medical products, possess a DPP by 2030
Operational efficiency
Enhanced supply chain transparency: DPPs enable companies to monitor products throughout their lifecycle, leading to improved traceability and operational efficiency
Bussiness growth
Meeting consumer demand for transparency: DPPs provide detailed product information, enabling consumers to make informed choices, thereby enhancing brand trust and potentially increasing sales
Bussiness growth
Development of new services and revenue streams: Access to comprehensive product data through DPPs paves the way for innovative business models, such as repair services and recycling  or resell programs, offering additional revenue streams
Typical data points
UNIQUE PRODUCT IDENTIFIER
INSTRUCTIONS FOR USE, REPAIR, AND end-of-life
MATERIAL COMPOSITION DATA (e.g., recycled content)
ENVIRONMENTAL IMPACT AND CARBON FOOTPRINT DATA
SECONDARY DEMAND DATA (e.g., pricing for refurbished products)
COMMERCIAL / SALES DATA (e.g., price)
Value Drivers
Regulatory compliance: ESPR mandates that nearly all physical products sold in the EU, excluding food, animal feed, and medical products, possess a DPP by 2030
Operational efficiency
Enhanced supply chain transparency: DPPs enable companies to monitor products throughout their lifecycle, leading to improved traceability and operational efficiency
Bussiness growth
Meeting consumer demand for transparency: DPPs provide detailed product information, enabling consumers to make informed choices, thereby enhancing brand trust and potentially increasing sales
Bussiness growth
Development of new services and revenue streams: Access to comprehensive product data through DPPs paves the way for innovative business models, such as repair services and recycling  or resell programs, offering additional revenue streams
Typical data points
UNIQUE PRODUCT IDENTIFIER
INSTRUCTIONS FOR USE, REPAIR, AND end-of-life
MATERIAL COMPOSITION DATA (e.g., recycled content)
ENVIRONMENTAL IMPACT AND CARBON FOOTPRINT DATA
SECONDARY DEMAND DATA (e.g., pricing for refurbished products)
COMMERCIAL / SALES DATA (e.g., price)

Case in point

Fiber traceability initiative

Case in point

Fiber traceability initiative

02 CaseA - Clothes 1.png
Click here to watch a movie about the Fiber Traceability Initiative or learn more about the ReValue project here

” This project serves as a springboard for brands that are preparing for the upcoming legislation. Traceability and transparency also provide business advantages and contribute to sustainable market structures.”

– Stina Behrens, Project Manager Future Materials, Axfoundation
The issue
The fashion industry produces 100 billion garments annually, with half discarded within 12 months, contributing to massive waste. Traceability remains a major challenge, with wool tracking often limited to the country of origin and no certification for sustainability or animal welfare. Most garments rely on virgin, fossil-based synthetic fibers, worsening environmental impact. While new EU regulations promote responsible production, companies struggle with practical implementation and data-sharing across the value chain.
The solution
Axfoundation, Filippa K, GS1 Sweden and VirtualRoutez established The Fiber Traceability Initiative (FTI) to investigate how Digital Product Passports (DPPs) may drive positive change in the fashion industry. The project has implemented digital data collection and sharing based on GS1 data standards throughout the entire production chain – from sheep farms in South Africa to scouring plants and knitting factories in Europe. The solution is a beta version of a digital product passport, preparing all actors for upcoming EU legislation regarding digital product passports.
Through a new project called ‘ReValue - Clothing Resale through Digital Product Passports’ the organizations explore how increased transparency via DPPs enables new business models, specifically the fashion resale model.The project aims to pilot a minimum viable product technical implementation of a Resale DPP with a selection of ecosystem partners.
Results
Achieved full traceability and transparency throughout the wool value chain for selected Filippa K products
Implemented a standardized, digital business language through GS1 standards throughout the value chain
Paved the way for companies to implement DPPs in alignment with upcoming EU legislation
Confirmed a clear profitability case for both marketplaces and brands, as well as environmental benefits of integrating DPPs into resale ecosystems to drive value from resell business models

Resource Efficiency & Recovery explained

Resource efficiency & recovery aims to optimize the use and flow of resources across the value chain and strengthen overall supply chain resiliency , and includes examples like:
Optimizing product design to reduce material needs
Using bio-based or renewable material inputs to reduce resource consumption
Recovering value in waste or by-products from own or other’s operations
Typical ecosystem stakeholders
Supplier
Supply chain partner
Utility Company
Recycler
Manufacturer
Value Drivers
Regulatory compliance
Regulatory compliance: Increased resource efficiency will help companies adhere to waste management regulations, such as the Extended Producer Responsibility (EPR) which requires companies to take responsibility for the entire lifecycle of their products
Operational efficiency
Reduced material and waste costs: Recycling materials and using bio-based materials will drive down costs on raw materials and waste management
Bussiness growth
Streamlined and resilient supply chains: By driving efficiency across the supply chain, companies will build resilience in a time of high global uncertainty
Bussiness growth
Recover value from waste streams: Companies can generate revenue by selling recycled materials or residual waste as input for other value chain actors
Typical data points
datapoints.svg
MATERIAL COMPOSITION DATA (e.g., recycled content)
datapoints.svg
WASTE & RESIDUAL MATERIAL DATA (e.g., waste classification)
datapoints.svg
PRODUCT & LIFECYCLE DATA (e.g., product lifespan)
datapoints.svg
SECONDARY MATERIAL DEMAND (e.g., pricing for recycled materials)
datapoints.svg
WASTE APPLICATION DATA (e.g., info on potential usage)
Resource efficiency & recovery aims to optimize the use and flow of resources across the value chain and strengthen overall supply chain resiliency , and includes examples like:
Optimizing product design to reduce material needs
Using bio-based or renewable material inputs to reduce resource consumption
Recovering value in waste or by-products from own or other’s operations
Typical ecosystem stakeholders
Supplier
Supply chain partner
Utility Company
Recycler
Manufacturer
Value Drivers
Regulatory compliance: Increased resource efficiency will help companies adhere to waste management regulations, such as the Extended Producer Responsibility (EPR) which requires companies to take responsibility for the entire lifecycle of their products
Operational efficiency
Reduced material and waste costs: Recycling materials and using bio-based materials will drive down costs on raw materials and waste management
Bussiness growth
Streamlined and resilient supply chains: By driving efficiency across the supply chain, companies will build resilience in a time of high global uncertainty
Bussiness growth
Recover value from waste streams: Companies can generate revenue by selling recycled materials or residual waste as input for other value chain actors
Typical data points
datapoints.svg
MATERIAL COMPOSITION DATA (e.g., recycled content)
datapoints.svg
WASTE & RESIDUAL MATERIAL DATA (e.g., waste classification)
datapoints.svg
PRODUCT & LIFECYCLE DATA (e.g., product lifespan)
datapoints.svg
SECONDARY MATERIAL DEMAND (e.g., pricing for recycled materials)
datapoints.svg
WASTE APPLICATION DATA (e.g., info on potential usage)

Case in point

Ericsson Connected Recycling

Case in point

Ericsson connected recycling

02 CaseA - Clothes 1.png
Click here to watch a movie about the Ericsson Connected Recycling

“The world is surprisingly focused on emissions only – but the environment is so much more. Water, biodiversity, scarcity of raw materials. With this platform we plan to enable fact-based decision making considering both environmental and business impact.

– Sophia Fahlen, Ericsson
The issue
The telecom industry faces numerous sustainability challenges, yet progress in addressing these issues has been slow
BCG (2024), Why the Telecom Industry’s Slow Progress on Sustainability Is Risky Business
. One significant challenge is the lack of material traceability and the inability to provide accurate data on the amount of waste produced and recycled. Traceability and recycling efforts are crucial for telecom that relies on several critical resources and minerals (e.g., cobalt), and simultaneously contributes to the rising generation of electronic waste (e-waste). There is an urgent need for robust collaborations to lead initiatives in tracing resource usage and advancing towards a more sustainable and resource-efficient industry.
The solution
Boliden, Ericsson, Telia, Transtema & Eltel collaborated to introduce digital platforms that improve material traceability, encourage reuse and recycling, and facilitate data-driven decision-making in the telecom industry. This initiative aims to enhance circularity, minimize environmental impact, optimize resource utilization, and promote sustainability.
The solution leverages Ericsson Connected Recycling, an end-to-end digital platform that enhances data sharing and traceability of end-of-life materials across global value chains. The SaaS solution combines IoT, a mobile app, an analytics platform, and marketplaces to ensure traceability and monetize waste materials efficiently.
Results
Designed circularity-driven digital platform to enable data sharing and value chain traceability
Defined standardization structures (e.g., material traceability framework) and best practices (e.g., circular economy guidelines for suppliers)
Piloted a model to validate data sharing processes, identify gaps, and measure financial and business impact
Established cross-industry collaboration model between telecom provider, manufacturer & recyclers

Product Use Extension & As-a-Service Business Models explained

Product use extension and as-a-service business models aims to extend product lifetime and optimize capacity use with optimized products and new service models, including examples like:
Leveraging product usage data to optimize product design and materials
Offering product repairs and component reconditioning to extend product lifecycle
Creating innovative business services and models such as secondary resale or sharing services
Typical ecosystem stakeholders
Supplier
Service Provider
Designer
Recycler
Manufacturer
Product use extension and as-a-service business models aims to extend product lifetime and optimize capacity use with optimized products and new service models, including examples like:
Leveraging product usage data to optimize product design and materials
Offering product repairs and component reconditioning to extend product lifecycle
Creating innovative business services and models such as secondary resale or sharing services
Typical ecosystem stakeholders
Supplier
Service Provider
Designer
Recycler
Manufacturer
Value Drivers
Regulatory compliance
Reduced resource consumption and costs: By maximizing the product lifespan, companies will see a reduction in manufacturing and raw material costs
Operational efficiency
New revenue streams through verticalization: To extend the use of products, companies can offer repair services and secondhand sales and thereby capture more of their existing value chain
Bussiness growth
Revenue decoupled from consumption: Introducing as-a-service business models will drive revenue uplift, and decouple business growth from resource consumption
Bussiness growth
Enhance business reputation: Building durable products and offering new customer services such as repair-services will enhance the brand value and increase customer loyalty and retention
Typical data points
datapoints.svg
PRODUCT & MATERIAL DATA (e.g., material composition)
datapoints.svg
WARRANTY AND SERVICE DATA (e.g., product ownership)
datapoints.svg
PERFORMANCE DATA (e.g., usage & product condition data)
datapoints.svg
MAINTENANCE & REPAIR DATA (e.g., repair history)
datapoints.svg
SECONDARY DEMAND DATA (e.g., pricing for refurbished products)
RECOVERY DATA (e.g., end-of-life return options)
Value Drivers
Regulatory compliance
Reduced resource consumption and costs: By maximizing the product lifespan, companies will see a reduction in manufacturing and raw material costs
Operational efficiency
New revenue streams through verticalization: To extend the use of products, companies can offer repair services and secondhand sales and thereby capture more of their existing value chain
Bussiness growth
Revenue decoupled from consumption: Introducing as-a-service business models will drive revenue uplift, and decouple business growth from resource consumption
Bussiness growth
Enhance business reputation: Building durable products and offering new customer services such as repair-services will enhance the brand value and increase customer loyalty and retention
Typical data points
datapoints.svg
PRODUCT & MATERIAL DATA (e.g., material composition)
datapoints.svg
WARRANTY AND SERVICE DATA (e.g., product ownership)
datapoints.svg
PERFORMANCE DATA (e.g., usage & product condition data)
datapoints.svg
MAINTENANCE & REPAIR DATA (e.g., repair history)
datapoints.svg
SECONDARY DEMAND DATA (e.g., pricing for refurbished products)
datapoints.svg
RECOVERY DATA (e.g., end-of-life return options)

Case in point

IOXIO & DAPONET | IOXIO & BESPORT

02 CaseA - Clothes 1.png
Click here to learn more about the data sharing ecosystems

“The BESPORT collaboration has helped us to make data sharing easy for all stakeholders in logistics chains and how we and our customers can get value from the data shared. The project has also helped to open up new circular business models."

– Pekka Yli-Paunu, Research Director, Kalmar Finland Oy
The issue
The logistics and manufacturing sectors face mounting pressure to decarbonize operations, comply with ESG regulations, and meet green transition objectives. While sustainability reporting and traceability are vital, companies also need new models for creating value – ones that support greener production and better customer outcomes. At the same time, siloed data and incompatible systems across logistics and manufacturing supply chains prevent the kind of visibility and optimization needed to address these challenges.
The solution
Two cross-industry clusters DAPONET (mining & manufacturing) and BESPORT (port & logistics) are pioneering data sharing ecosystems to enable extended product use, predictive maintenance, and digital services
BESPORT is focusing on real-time data sharing across cargo corridors to improve operational efficiency and enable service innovation for port users and operators.
DAPONET is concentrating on a product lifecycle data sharing across mining equipment suppliers to support product-as-a-service models, maintenance planning, and material circularity.
Results
DAPONET (mining & manufacturing)
Developing a scalable product lifecycle data model to extend equipment use, and improve ESG reporting and product quality
Enabling new “as-a-service” business models by leveraging shared equipment and component data for predictive operations
BESPORT cluster (port & logistics):
Enabling real-time data sharing to build digital corridors for seamless and sustainable logistics , service performance, and predictive operations
Advancing port decarbonization and electrification through data-driven, performance-based logistics services