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TemaNord 2025:572
Nordic Media Literacy Survey
TemaNord 2025:572
Nordic Media Literacy Survey
Nordic Media Literacy Survey
About this publication
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Preface
Summary of key results
Introduction
1. Adult survey
1.1 Understand Media and Social Media in a Democratic Society
1.2 Understanding How Media and Social Media Produce, Finance and Regulate Content
1.3 Responsible and Safe Use of Media and Digital Services
1.4 Critically Assessing Media Content
1.5 To Access, Use and Create Content in Media
1.6 AI: Use and Attitudes
2. Children and youth survey
Results From the Children and Youth Survey
2.1 Young People's Understanding of Media and Social Media in a Democratic Society
2.2 Young People's Understanding of How Media and Social Media Produce Content
2.3 Young People's Responsible and Safe Use of Media and Digital Services
2.4 Young People's Critical Assessment of Media Content
2.5 How Young People Use and Create Content in Media
2.6 AI: Use and Attitudes Among Young People
3. Nordic perspectives
3.1 Denmark: Media Literacy to increase safety and resilience across the population
3.2 Finland: Strengthen media literacy to empower individuals
3.3 Iceland: Survey Results as a Call to Action
3.4 Norway: Support in Continued Media Literacy Work
3.5 Sweden: Continuous Update of Knowledge and Competencies Needed
4. Conclusions and Way Forward
Appendices
Appendix I: About the project
Appendix II Nordic Expert Group
Appendix III: Data